Senior Influencer Marketing Manager

• Be responsible for developing the strategic plan for the Nordic influencer channel, use analytics to inform decisions and drive execution to optimise a significant marketing budget against company goals
• Be hands-on and manage influencer performance campaigns from beginning to end, which includes:

• Identify, select, and reach out to suitable talents to work with in our campaigns
• Negotiate and maintain long term collaborations with our influencers and agencies
• Create briefs, approve content, and set up a clear activation plan for the campaign
• Negotiate deals with large agencies and celebrities, as well as internationally, if you think they can have a local impact
• Lead A/B testing initiatives for the influencer channel and actively investigate and identify high potential opportunities to test
• Observe and analyze industry trends in order to build up our long term influencer channel strategy

• Take a strategic and analytical approach to manage the channel to meet conversion, CAC, ROI, and budget goals
• Take an active role in the global project pipeline to ensure that the Nordics markets participate and benefit as much as possible from new developments
• Take a critic view on the current setup of the program and actively propose strategic changes in favor of ROI

• You have at least 2+ year of experience as influencer marketing manager with managerial experience
• You have an understanding of the influencer marketing landscape, including recent industry trends and knowledge of the Nordic celebrity and influencer scene, as well as global creators and personalities
• You have experience as a project or campaign manager
• You are data driven and have basic Excel/Google Sheet skills
• You have strong relationship management skills
• You are highly self motivated individual with a hands-on mentality
• Requirement: Full proficiency in Swedish, Danish or Norwegian and English, additional languages are a plus

• A significant discount on your weekly HelloFresh box
• Annual learning and development budget
• Subsidized healthy lunches
• Comprehensive relocation assistance to move to the Nordics plus visa application support
• Mental health support through online subscriptions
• Monthly pension scheme including health insurance benefits
• A diverse and vibrant international environment of 35+ different nationalities
• The chance to have a significant impact on one of the fastest-growing technology companies in Europe
• Additional perks: Nordic Language classes, discounts for our neighboring gyms, company events and parties, fruit & snacks in the office and free Friday bar

• Apply with your CV (In English please)
• If we see a match, you'll have a call with one of our recruiters to share more about what you can bring to the team
• Are both sides still positive? Then we proceed to the assessment stage to assess key skills required for the job
• We will be conducting interviews on an ongoing basis and will close down the position once the successful candidate has been found.

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